The Challenge:

CoreLogic had two key challenges: Previous content production was largely reactive to individual marketing needs resulting in inconsistent branding and production timelines were too long for the required speed to market.

The Action:

In response to these challenges, we crafted a fresh video style guide for CoreLogic, creating a wide variety of video assets to maintain brand consistency across all of their future content.

Speed to market was key for their monthly content releases. Our team designed a sleek new video template that would be used in conjunction with content filmed at our studio. Not only was the new style visually engaging but it also allowed our team to edit and export over 40 versions within 48 hours.

We also introduced a visual template and storytelling framework for client case studies to maintain a consistent look and feel no matter where the content was produced.

Additionally, we revamped CoreLogic's animated explainers to promote their SaaS products. Developing a comprehensive style guide allowed us to maintain brand cohesion and expedite production timelines for new assets.

The Result:

The new template was rolled out across the Australian and New Zealand markets with new workflows being implemented to maximise production efficiencies. Our approach allowed CoreLogic to accelerate production, reduce costs and maintain brand unity across all channels.

The Work:

Video content is a highly effective way for FinTechs to build brand awareness and Increase conversions. We have produced thousands of videos for brands like CoreLogic, CreditorWatch and Facebook. Find out how our unique approach to video content can help your brand.