The Challenge:

CreditorWatch required a large volume of creative assets to support a variety of marketing initiates, however most of the exisiting creative work had been created ad hoc, resulting in inconsistent branding across their content.

The Approach: 

To achieve their business objectives we development a new visual style and storytelling frameworks to roll out across of a wide variety of campaign assets.

We designed and produced a suite of animated explainers to promote a variety of SaaS products along with supporting help centre assets. This content was then repurposed into shorter edits and optimised for social platforms.

Our team captured over 20 interviews with CreditorWatch staff over a 2 day period, along with emotive overlay of the employees and workplace, producing fast-paced edits that covered a wide range of use cases.

Additionally, we created a compelling founders story/brand film with the CEO, visually communicating CreditorWatch’s company culture in a highly engaging way. 

The Result:

Our unique approach to content creation allowed CreditorWatch produce a high volume of high-quality assets, more efficiently, reducing production costs and helping them achieve their business goals.

The Work:

Creating a suite of visual templates is a cost effective way to produce a high volume of video content and optimise marketing campaigns. Find out how our unique approach to video content can help your brand.